Women’s Wall of new Merchandise
It’s the statement spot of our women’s department.
We like to showcase all kinds of outfits here. Anywhere
from going, to everyday looks. I put together outfits for
the everyday woman. The brands showcased are
Michael Kors and Tommy Helfeger. Added Calvin Klein booties and a bag to spice it a little bit.
Second Store Entrance
For our second store entrance we decided to use our extremely
popular brand Karl Lagerfeld. Our number brand in our store,
so why not put it in front of the store. We went for the chic/edgy
look, because Karl Lagerfeld is that classic look with a twist of
modern. One thing that I love about the brand is that they go up
to plus sizes, so they cater to everyone. Karl Lagerfeld collections
Beauty Department
Our beauty department isn’t the biggest however we do have some
amazing brands that we showcase. We have Mario Badescu for skin care.
Bobbie Brown, Ester Lauder and Karl Lagerfeld we have cosmetics. Another brand for skin care is Kiehl’s, our number one seller for skin care. Customers come in looking for Kiehl’s because they know they can get it for lower prices. We keep all brands together so customers can locate items more easily.
Handbags
For the handbags we have so many brands to work with. We have Marc Jacobs, Michael Kors, Calvin Klein, Fendi, Versace, Moschino, you name it we have it. The items I merchandised were new shipments that we wanted to show case. Our handbags are locked up because we get a ton of theft, however it doesn’t stop us from making it look nice for the customers. We colorized the bags and put them by size and style. When it comes to designer handbags we usually only get one or two pieces but we work with what we get.
